We are looking for a Marketing Specialist. This person will be responsible for content creation, digital, online, social media, print, and internal and external marketing. Experience in marketing is preferred, but not required.
Produce valuable and engaging content for marketing materials and marketing communications
Create and coordinate the end to end development of marketing campaigns that deliver end business goals.
Create integrated digital marketing campaigns for key markets
Clearly and concisely communicate ideas for social posts either directly to social media outlets or to the executive team as suggested posts
Apply knowledge of consumer trends and business needs to identify and implement new ways of connecting with and engaging customers
Scan social media outlets for pertinent information related to customer comments
Ensure all marketing content is consistent and on brand.
Maintain a master contact list for marketing
Monitor active marketing campaigns and develop ways to improve them
Understand and help deliver key reports relating to each campaign
Work with cross functional partners to deliver on key project elements related to campaigns
Contribute to the seasonal strategy development process for the overall campaigns
Manage and maintain all marketing schedules and assure that campaign and project deadlines are met.
Maintain marketing performance metrics
Participate in trade shows and other brand building exercises
Other duties, as assigned